Thursday, February 16, 2017 10:47:13 AM America/New_York
As an operations manager for African Caribbean Traders, I get a lot of calls from people who are thinking about creating a food product or who have already done so but need ideas on how to go about designing a label. Initially, I felt these questions were unnecessary because they appeared common place. Every food product in a package that is sold on www.AfricaribTraders.com usually has four of these essential elements on the package or label. This is done to comply with existing law. If you happen to walk into the nearest neighborhood grocery chain to your home, you would also find these four essential elements on all food packages. So why would anyone want to consult with me about product label design?
Taking Packaging Seriously
I soon found out that people naturally don’t pay attention to the information found on a package when they shop unless something about the package catches their attention.Read More